CREATIVE SHOWCASE
With great creative, ads don't need luck. With bad creative, luck won't be enough.
- Jack Mattison | Co-Founder
I’m Bradley Rogers, Head of Creative. Attached is our latest 2026 showreel, showcasing a range of the clients we've worked with across different industries and objectives. Whether it's e-com or lead-gen, there's no limit to the ideas we bring to the table.
£
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M+
Generated in revenue from Hero Ads alone in just the first 8 months of 2026.
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Years of experience applying the craft of emotive storytelling across short films and commercial campaigns.
0
%
Fewer touchpoints needed on average to win a new customer thanks to our narrative creative approach.
WHERE OUR CREATIVE LIVES
Platforms we create for
- THE PROCESS
How Do We Deliver The Creative?
01
Pre-Production Planning & Creative Development
We manage the full process end to end, starting with pre-production planning and creative development. We handle custom scriptwriting, story development, location sourcing, and casting to ensure everything is perfectly tailored to your brand’s voice before the cameras even roll.
02
Production Phase
Next is the production phase. We don’t just direct shoots; we lead the creative direction on set. Whether it’s a short-film format or a commercial campaign, we manage the full production days to capture authentic, emotive storytelling that connects with your audience.
03
Post-Production & Editing
Once filming wraps, we move into post-production. This includes professional colour grading to give your ads a premium look, along with custom sound design, music licensing, and royalty-free music to make people actively want to watch and feel something.
04
Final Delivery & Revisions
Finally, we deliver the finished piece of creative built to move your numbers. You receive the final cuts with captions, reframed versions optimized for various posts and reels, along with full commercial usage rights. Plus, we include rounds of revisions to ensure it’s perfect.
01
First, you’ll complete our online training modules designed to give you a solid understanding of paid advertising
fundamentals and advanced optimisation + how to create content that converts. This covers how to structure
campaigns, interpret performance data, identify what’s driving results, and make informed decisions to scale rather
than relying on guesswork or trial and error.
02
Next, you’ll spend a full 1–1 strategy day in our office (or virtually) with one of our in-house experts, During this session,
we conduct a deep dive into your business, offers, margins, and growth goals. From there, we build a bespoke paid
ads and content strategy tailored specifically to your business, with a clear execution plan for the months ahead.
03
We then head into the accountability and support phase, where you’ll receive 4 weeks of ongoing implementation
support and accountability. This ensures your strategy is executed correctly, optimised in real time, and adjusted as
needed — so the roadmap turns into measurable action, not just another unused plan.
04
You are then given lifetime access to our exclusive Facebook group, where you can connect with other businesses
that have been through the coaching too. You will also have the chance to engage in our weekly live Q & A’s.
- THE PROCESS
How Do We Deliver The Creative?
01
We manage the full process end to end, starting with pre-production planning and creative development. We handle custom scriptwriting, story development, location sourcing, and casting to ensure everything is perfectly tailored to your brand’s voice before the cameras even roll.
02
Next is the production phase. We don’t just direct shoots; we lead the creative direction on set. Whether it’s a short-film format or a commercial campaign, we manage the full production days to capture authentic, emotive storytelling that connects with your audience.
03
Once filming wraps, we move into post-production. This includes professional colour grading to give your ads a premium look, along with custom sound design, music licensing, and royalty-free music to make people actively want to watch and feel something.
04
Finally, we deliver the finished piece of creative built to move your numbers. You receive the final cuts with captions, reframed versions optimized for various posts and reels, along with full commercial usage rights. Plus, we include rounds of revisions to ensure it’s perfect.
- LET'S COLLABORATE
Let's discuss your next creative project
PROVEN RESULTS
Our Campaign Results & Performance
Explore real campaigns, client wins, and performance metrics driven by our narrative-first creative strategy.
£1M+ Revenue
E-Commerce & DTC
CHUUG Handcrafted Drinkware
Generated over £1,000,000 in revenue in just the first 8 months of 2026. Swapped standard product display ads for narrative comedic ads that built emotional resonance and drove conversion rates.
+340% ROAS
Performance Creative
Narrative Ad Scaling
Introduced multi-hook creative variations to test distinct audience motivations. Slashed blended customer acquisition cost (CAC) while consistently sustaining a 3.4x return on ad spend.
Commercial Video
Short-Film Format
Cinematic Hero Commercial
Full pre-to-post production short film commercial with original sound design and professional colour grading. Garnered over 2.5M impressions across social platforms.
4.2x ROAS
Creative Refresh
High-Converting Social Reels
Reframed high-energy mobile cutdowns for TikTok, Reels, and YouTube Shorts. Increased hook retention rate by 65% and unlocked profitable new cold-audience traffic.
INVESTMENT
Creative Packages
Select a package that best fits your brand's goals and objectives. Every package is built to perform.
Silver (£2,000 + VAT)
- 5 Creative Concepts
- Colour grading
- Royalty-free music
- Captions
- One round of revisions
- Reframing for posts and reels
- Full commercial usage rights
Gold (£2,500 + VAT)
- 6 Creative Concepts
- Everything in Silver Package
- Three hooks per concept (for A/B testing)
- Enhanced motion graphics & overlays
- Priority 10-day turnaround
- Includes 18 Videos total
Bespoke (From £3,500)
- 1 Bespoke Concept (Short-film format)
- Pre-production planning & casting
- Custom scriptwriting & story development
- Location sourcing & full production day
- Custom sound design & music licensing
- Two rounds of revisions
WHAT WE COVER ON THE 1-1 DAY
Here's How It Works
Before The 1-1 Day
- A 1-1 onboarding call where we gain access to all of their assets (meta accounts etc) and schedule in the 1-1 coaching day
- Whilst they are doing the modules, we audit their accounts to ensure everything is setup correctly ahead of the day and have a brief look into their marketing data to see if there is anything we can find out prior to the 1-1 day
Morning Session
- Theoretical
- Strategy mapping
- Presentation
Afternoon Session
- Practical
- Strategy implementation
- Ads build
Outcome
After the 1-1 day, ads will be live or in review.
BEHIND THE SCENES
Our Equipment
Primary Cameras
(Main Shoots)
- Panasonic Lumix S1ii
- Lumix 24-60mm f2.8
- Samyang 35mm T1.5 Cine
- Samyang 50mm T1.5 Cine
- Samyang 85mm T1.5 Cine
Secondary Cameras
(B-Roll & 360)
- Panasonic Lumix GH5
- Insta360 Luna Ultra
- Insta360 X5 360 Camera
Audio & Lighting
(Studio Grade)
- Rode Wireless Go III
- Rode Video Mic Pro+
- Zoom H8
- Godox Litemons 300R
- Aputure MC Pro
Stabilisation & Other
(Smooth Motion)
- Ronin RS4 Gimbal Stabiliser
- Elgato Teleprompter
Watch Our 2026 Showreel
- CASE STUDY
Over £1 Million In Revenue In Just 8 Months!
Who is CHUUG?
CHUUG is a British e-com brand that makes handcrafted, heavy-duty rope-handled tankards designed as durable drinkware. Founded by Mike Chamberlain, it started as a ceramic project in 2023 before shifting to a premium wood and metal design.
What was the solution?
We worked closely with CHUUG to scale their business by creating highly engaging narrative commercials. Rather than just selling directly, we focused on providing intangible value—entertaining the audience and making them smile to build a stronger connection.
What was the impact?
- Over £1 Million generated in revenue
- Achieved in just the first 8 months of 2026
- Massively improved ad conversion rates
- Built a highly engaged, loyal customer base
The Goal That Most Businesses Miss
Beyond Direct Selling
“Rather than just selling to people, everything else underneath it is intangible value that you’re throwing out to your audience.”
Creating Intangible Value
“It could be value in the form of making them smile or making them laugh – and that goes so far to actually improving the conversion rate of your ads.”
The Result
By focusing on emotion and entertainment rather than traditional hard-selling, we build a much stronger, profitable connection between your brand and your customers.
— Mike Chamberlain | Founder of CHUUG
- OUR WORK
Ads that make people feel something.
Hystride
Ed, Founder
Twenty Two Tuning
Aaron
Hystride
Ed, Founder
Twenty Two Tuning
Aaron
Episodes
Dom, Founder
Twenty Two Tuning
Aaron
Episodes
Dom, Founder
Twenty Two Tuning
Aaron
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- START A PROJECT
Ready to make your audience feel something?
- READY TO MOVE THE NEEDLE?